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COLORWASHING CHECK | Kering

K Schwettmann August 3, 2020

Fashion group Kering (Gucci & Co) appointed actress and activist Emma Watson as sustainability director. What’s behind the big news? Is it just a smart media coup or is Kering colorwashing? READ MORE

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In Brands, Activism & Politics, Greenwashing Tags Fashion Activism, Colorwashing, Brownwashing, Greenwashing, reformation, intersectionality, intersectaional environmentalism, racism, toni morrison, brand activism, antiracism, activism, Karry Schwettmann, Kering
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COLORWASHING CHECK | Reformation

K Schwettmann July 19, 2020

Is Reformation colorwashing? In this week’s brand review, Karry carves out the main insights from the public outrage whirlwind Reformation got itself into. READ MORE

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In Brands, Activism & Politics, Greenwashing Tags Fashion Activism, Colorwashing, Brownwashing, Greenwashing, reformation, intersectionality, intersectaional environmentalism, racism, toni morrison, brand activism, antiracism, activism, Karry Schwettmann
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CHERIE is the Founder and Creative Director of Sustainable Fashion Matterz.  On the blog she introduces sustainable fashion brands, industry personalities and shines the light on fashion activism.

CHERIE BIRKNER is a multidisciplinary creative, focusing her energy towards sustainability focused projects, brands and people. Since she quit fast fashion in 2016 she has created Sustainable Fashion Matterz as a space to give easy access to solutions in the fashion industry. Read more about her here.

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  • Brands 38
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