by Cherie Birkner

Special thanks to the PrePeek team at NEONYT

Concept: Thekla Wilkening
Photography: Maria Dominika
Styling: Vegan Stylist
Makeup: Sarah Hartgens

In the PrePeek area at NEONYT bloggers and influencers can find a selection of sustainable brands which exhibit at the fashion fair this gives you the chance to just focus on styling looks because you know the brands have already been taken under the loop for their ethical approach by the fair. That being said: there are some brands included which I recommend you to check in with on their sustainability criteria yourself before considering to buy, as these have been qualified by NEONYT, but I am not familiar with yet.

PREPEEK

FALL/WINTER 2020

HAT: MAMA TIERRA - Swiss NGO promoting indigenous arts, environmental protection and gender equality.
BLOUSE: YOU&JJ - Fair Fashion business shirts that don’t leave an open gap between your breasts.
DRESS: JAN’N JUNE - Hamburg based fair fashion brand working with recycled materials and known for their efforts to offer designs with compatible pricing.
PULLOVER: RHUMAA OFFICIAL - Fosters art through their collaborative work in their ethical fashion line.
JEWELRY Irene Bozza - Conscious fine jewelry, designed & handmade in Spain with ethical & traceable sources. Made from 18k recycled gold.
PANTS: Naturalemente - Provided by Grüner Knopf
SHOES: ALINA SCHUERFELD - Luxury footwear brand est. 2009 using vegetable tanned leather and leftover salmon skin. Producing in Portugal.
SCRUNCHIE: Self made from leftover fabrics #makesmthng

WINTER JACKET: Wolfskin TECH LAB - A brand I was very surprised to see represented at NEONYT! On the website you can find the claim: “the Tech Lab collection is 100% PFC free. We also work in partnership with Bluesign, Fair Wear Foundation + ZDHC to reduce our impact on the environment and to be considerate of the welfare, safety and social impact of our production processes.” It does NOT state that the products themselves ARE in fact certified, leaving us with open questions.

SUIT: Lanius - Fair and organic fashion. Since 1999.

DRESS: Sophie Schneider Esleben - Small fair fashion business, vegan, unisex, business casual styled

SHIRT: YOU&JJ - Fair Fashion business shirts that don’t leave an open gap between your breasts.

SHOES: Duuo - Vegan sneaker brand (ask about production/manufacturing standards before buying from this brand, as I do not yet personally know them, and was not able to find clear information on the website).

SCARF: Aeshaane - Organic handloom silk scarves.

BAG: noa complements - ask the brand about their sustainability codex before buying, I do not know the founders personally yet, and was not able to find clear information on their approach in English on the website or Instagram.

SHIRT: Phylyda - All sizes, made to order fashion and bodywear brand.

BLAZER: Lanius - Fair and organic fashion. Since 1999.

TURTLE-NECK: 4 years old - not fair fashion.

JEANS: Kings of Indigo - high quality, fair fashion denim brand. Self bought from circular concept brand Silfir (no longer in stock).

SCARF: GUACHA - ask the brand about their sustainability codex before buying, I do not know the founders personally yet, and was not able to find clear information on their approach in English on the website or Instagram.

BAG: b o l s i l l o - Contemporary interpretation of timeless style. Ethically made in Cádiz

JEWELRY: UMIWI - Fair production, handmade from natural & recycled materials